Zima is dead. Read all about it here.
I was 16 when Zima hit the market, the age where you first start segueing as a non/barely-drinker from "girly" drinks to beer. I remember, as the article suggests, the gender implications of being called a Zima drinker and am still proud to admit it was never in my early drinking repertoire, although I admit with shame that Boone's Farm (Strawberry Hill, baby!) and MD 20/20 (kiwi-lime almost every time) were.
I will admit, though, that over the years I drank several Zimas here and there, often at the end of a night when it was the only thing left in the cooler. I never, at least not that I remember, did the green jolly rancher thing. Though I bet it was cool. Just don't admit it to me if you did, as you will be judged. Harshly.
3 years ago